About Me

I grew up in New Orleans, a city where everything is a story. I was the kid reading on the playground, and later, the bartender collecting stories in local bars, music venues and New York City fine dining restaurants. I heard a thousand stories a night—some boring, some brilliant, all of them teaching me how people actually talk, what they care about, and when they’re faking it. That BS detector is still my most valuable editorial tool.
Over two decades in publishing, I’ve interviewed hundreds of people including business owners and artists, politicians and activists, CEOs and celebrities. Those conversations taught me which stories work and which ones don’t. I learned which stories actually land and which ones sound good but go nowhere. I learned when someone is performing versus when they are being real. And I learned that the most compelling stories aren’t always the most polished. They’re the ones that feel the most true.
As Editorial and Creative Director for Ballinger Publishing, I lead both editorial and creative direction. Over 19 years, I’ve grown from Executive Editor to this expanded leadership role encompassing both content and creative. I assign and edit nearly every article. I conduct the high-profile interviews. I conceptualize the photo shoots. I work with my art director to shape how every publication looks and feels. I’ve helped transform a small-town print company into a modern publisher producing 100+ publications annually across print and digital platforms.
I’ve led editorial strategy and creative direction for nearly 2,000 publications—from monthly city magazines to weekly military newspapers, business journals to arts programs. From fashion shoots to food photography, feature stories to celebrity profiles, I shape both the stories we tell and how we tell them visually, ensuring content and design work together seamlessly.
I’m not just an editor. I’m an editorial and creative director who leads the complete reader experience—from first assignment to final cover
BACKGROUND AT A GLANCE
- Executive Editor/Editorial and Creative Director, Ballinger Publishing (19+ years)
- Conducted 100+ high-profile interviews
- Conceptualized and produced hundreds of photo shoots
- Led multiple publication redesigns
- Freelance writer and editor (15+ years)
- Master of Arts, Communication (Digital Journalism & Design)
- Bachelor of Arts, English (summa cum laude)
Service
Vice President, Board of Directors
Ever’man Cooperative Grocery & Café | 2013–present
Elected leader for a multi-location cooperative grocery dedicated to health equity, sustainability and community education.
- Provide policy-level guidance and strategic oversight as part of a governance board that sets expectations and monitors results
- Help shape the co-op’s long-term vision to align with cooperative principles, sustainability goals and community priorities
- Review and monitor organizational performance in areas including impact reporting, communications priorities, member engagement and financial health
- Promote cooperative identity through advocacy efforts, conference participation and partnerships within the co-op network
- Foster strong governance practices, transparency and collaborative decision-making
Expertise
Editorial Leadership
Editorial direction and strategy | Team leadership | Brand voice and visual identity | Editorial systems and workflows
Creative Direction
Creative direction | Cover design and layout direction | Fashion, food, home and product photography direction | Publication design and redesign oversight
Content Development
High-profile interview and profile writing | Newsletter development
Cross-platform storytelling
IMPACT DELIVERED: By The Numbers
2,000+ Print and Digital Publications
Complete editorial and creative leadership from concept to final design
100+ High Profile Interviews
Celebrities, politicians, CEOs, chefs, authors and activists
Hundreds of Photo Shoots
Fashion, home, food and product: conceptualized, directed and produced
500% Digital Growth
Strategic content and audience development
Multiple In-House and Client Redesigns
Led publication and website redesigns in collaboration with art director and website team
250% Custom Publishing Growth
Expanded custom publishing client base
INDUSTRIES
Business | Lifestyle | Health | Tourism | Military | Arts & Culture | Nonprofit | Professional Associations | Government | Community Media